LEGO Brick Take Back Trade-In Program Introduced

Thanks to The Brick Fan!

An interesting email came in today from LEGO where they are introducing a new buyback program called LEGO Brick Take Back. LEGO is basically buying back your preowned LEGO bricks and you can trade it in for LEGO e-Gift Cards.

It seems that LEGO is buy bulk back and they are offering $6 per pound (USD) for conforming bricks which include LEGO bricks and elements that are fully disassembled and in good condition, LEGO Minifigures and Mini-dolls (no need to disassemble), and LEGO Baseplates. Your parts are then checked to meet eligibility criteria and their goal is to keep as many bricks in play as possible. It looks like this is a test run to see the best way to accomplish their agenda.